APA

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  • Client : BWD

With the help of Sydney creative agency BWD, energy infrastructure company APA has unveiled a new brand strategy and identity.  2 Feet was delighted to have been asked to collaborate with the team at BWD on the launch video for this major rebranding project.

Shooting in Queensland for 3 days, Phil worked with local staff as they all became “connected” as one with the new branding device.

This kind of video is a great example of Phil directing and shooting by himself with great results.  His ability in helping non actors feel relaxed and comfortable in front of the camera while shooting on the latest light weight Canon cinema camera is the perfect combination for projects demanding this kind of approach.